Cross-Market Housing Demand Report: Why More Buyers Are Shopping Outside Their Metro

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Издатель Mar 2, 2026

Cross-Market Housing Demand Report: Why More Buyers Are Shopping Outside Their Metro

Out-of-market homebuyers in 2026 are reshaping the housing landscape in a way that now appears permanent rather than temporary.
According to Realtor.com’s latest Cross-Market Demand Report, nearly 62% of listing views in the 100 largest metro areas during the fourth quarter of 2025 came from buyers searching outside their current metro. While slightly below last year’s peak, that figure remains far above pre-pandemic levels, when fewer than half of buyers looked beyond their local market.
This signals a structural shift in how Americans shop for homes.
One major driver is the “lock-in effect.” Many homeowners secured mortgage rates below 4% in prior years. With today’s higher borrowing costs, they are less inclined to sell and move within the same metro. As a result, more housing activity is being driven by relocation rather than local move-up demand.
The South and West continue to attract the strongest out-of-market interest, with more than 60% of listing views coming from nonlocal buyers. Sun Belt metros such as Cape Coral, Lakeland, and Durham are leading the trend, drawing retirees, remote workers, and buyers seeking lower costs of living.
At the same time, cities tied to artificial intelligence and data center growth — including San Francisco, Pittsburgh, and Detroit — are seeing new inflows of relocating professionals.
While large metros like New York and Chicago still lean heavily on local buyers, even those markets are seeing growing outside interest.
The takeaway is clear: cross-market home shopping is no longer an exception. It is a defining feature of the 2026 housing market, increasing both opportunity and competition nationwide.
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https://www.forumnadlanusa.com/2026/02/cross-market-housing-demand-report-why-more-buyers-are-shopping-outside-their-metro/

#HousingMarket #RealEstateTrends #MigrationTrends #Homebuying #2026Outlook